Sr. Marketing Analytics Analyst job in San Francisco, CA| Recruit Arrow
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Sr. Marketing Analytics Analyst
Location : California, San Francisco
Refer job # XHLA337091
Job Responsibilities and Requirements: Roles & Responsibilities Create both standardized, automated reports as well as more in-depth analyses on marketing spend. Analyze vehicle performance across product, time and channel dimensions to identify patterns and recommend opportunities to maximize media mix and overall marketing investments. Execute multi touch attribution analysis to make recommendations around shifting spend within both a constrained and unconstrained marketing budget scenario. Develop relationships with the Marketing team to effectively influence potential shifts in strategies. Qualifications Demonstrated problem solving, technical and data-analysis skills Detail-oriented with ability to balance detail and holistic, strategic perspective of business Ability to listen and communicate effectively and to lead persuasively; ability to communicate complex concepts to various audiences in a clear and concise manner Excellent communication/presentation skills that can be adapted to audiences from staff to senior executive level Ability to manage numerous projects simultaneously Must work well with multi-functional work teams and be willing to take initiative Must be able to respond calmly to demands of internal customers and work in pressure situations Strong project management, time management, organizational and consultative skills Knowledge of SAS, SPSS, PowerPivot, Excel, SQL and VBA or demonstrated ability to rapidly gain fluency in a comparable context, such as statistical software, computer programming languages, or databases Experience with Tableau or comparable data visualization platforms; creation of metrics reports and dashboard views.
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