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Digital Analyst
Location : District of Columbia, Washington
Refer job # VMOW336844
 
Job Responsibilities and Requirements: Responsibilities Compile and analyze data of various digital platforms, such as National Geographic Partners website, apps, TV Everywhere, and social media. Track performance of National Geographic Partners website traffic and engagement. Work closely with various stakeholders within Insights and Analytics and Digital teams to gather, analyze and report on the data. Provide insights and recommendations for digital properties, such as website, apps, and social networks, based on the data analyzed Conduct digital competitive analysis. Stay up to date on competitive landscape and industry trends, and disseminate findings and key trends to the team. Support technical implementation and quality assurance of digital data sets, such as Google Analytics, Adobe Analytics, and other data sources as needed. Bachelors degree in a related field, such as Marketing, Business, or Mathematics 2 to 4 years of experience in digital analytics Excellent written and verbal communication skills Ability to work well in a cross-functional team Ability to analyze both structured and unstructured data and turn them into insights Excel (intermediate skills, need to be able to run functions and various features, such as pivot tables), Microsoft Word, Microsoft Outlook, and Microsoft PPT or Apple Keynote Experience with various digital analytics and social measurement tools, such as Google Analytics, Adobe Analytics, Facebook Insights, and/or Twitter Analytics Knowledge of Tableau, Domo, Google Data Studio, or other data visualization and dashboarding tools a plus Knowledge of Nielsen, Canvs, or other TV measurement tools a plus Passionate about analyzing the meaning of data A strong team player, highly motivated, and highly organized Ability to work in a fast-paced environment Division.
 
 
 
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