Market Research Analyst job in New York City, NY| Recruit Arrow
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Market Research Analyst
Location : New York, New York City
Refer job # OHXS340426
Job Responsibilities and Requirements: Market Research Analyst in New York New York As a Market Research Analyst, the successful candidate will: Work on a variety of cross-channel marketing analytics projects to improve customer targeting and marketing efficiencies with increasing ROI Analyze customer behavior and product subscription, as well as utilizing third party data and be responsible for creating campaign targets and assigning them with the most efficient AD channels Provide closed loop campaign reports or help 3 rd party vendors acting as safe heaven, to provide the campaign reports and insights, making recommendations for future campaign strategies Test and validate raw data, analytics method, statistical models and target lists, ensuring accuracy and clean to serve into campaign, working closely with3 rd party data vendor, IT, and big data team Produce meaningful KPI dashboards Additional Information: Degree educated in a quantitative or numerate discipline such as Math, Stats, Economics, Computer Science, or similar disciplines Minimum 2 to 3 years of experience in BI, Business Analytics or Data Science Excellent knowledge of SQL and SAS, Python, R or equivalent statistical tools Experience using Tableau, Cognos or other OLAP cube/data visualization and reporting package Working knowledge of statistics, predictive modeling, and machine learning Must have worked in big data environment and have ability to deliver insights and recommendations to non-technical audiences.
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