Marketing Manager job in Minneapolis, MN| Recruit Arrow
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Marketing Manager
Location : Minnesota, Minneapolis
Refer job # JGQC339492
Job Responsibilities and Requirements: RESPONSIBILITIES: Develop strategic marketing plan that identifies & directs marketing activities toward opportunities for revenue growth. Work with local sales team to create supporting sales materials, with keen focus on addressing customer objectives & illustrating value delivered by CCO Assist in developing sales strategies and go-to-market plans for key media products Build, report and communicate metrics that track success of marketing campaigns and activities Identify market trends and forward-looking opportunities to increase market share Serve as local expert in media strategy, research insights and product innovation, while providing education and support on these priorities. Assist sales with development & delivery of key client proposals & presentations Develop sales packages and presentations that facilitate the proactive sale of key media products and solutions Work with sales team to drive innovation. Educate the sales team on digital and mobile capabilities so they embrace these tools and understand how to best use them to deliver solutions to clients that will help drive incremental revenue Create target client & category profiles and sales tools; assist sales to help identify key selling points & insights that create revenue opportunity across categories Align local Marketing organization, ensuring establishment of optimal roles and measures of accountability. Develop processes & tools that streamline workflows and track revenue impact Onboard & provide ongoing support to local marketing team Facilitate regular communication; share & elevate repeatable successes both within Minneapolis and to broader Regional Marketing team MANAGEMENT SKILLS NEEDED Bachelors degree with a concentration in Marketing or a proven track record of success in Marketing 5 years of experience working with Sales & Marketing teams in the media/advertising environment. Demonstrates optimal leadership with experience in developing marketing strategy, managing short- and long-term projects, driving collaboration across teams, superior sales collaboration , applying critical & analytical thinking to solve business problems and tracking results. Strong understanding of core marketing functions with demonstrated ability to leverage research resources, position media/products/capabilities, and optimize communications. Must have strong time management skills, with ability work well under pressure and tight deadlines Be highly motivated and well organized. Have excellent interpersonal, presentation and communication skills Read and write concise, persuasive business correspondence and marketing materials. Strong technical skills with experience on both Windows and Macintosh platforms. Must be proficient in PowerPoint & Excel. Ability to think things through and develop processes that contribute to enhanced organizational efficiency.
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