Marketing Manager job in San Francisco, CA| Recruit Arrow
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Title
Marketing Manager
Location : California, San Francisco
Refer job # BWFZ337913
 
Job Responsibilities and Requirements: ESSENTIAL DUTIES & RESPONSIBILITIES: Create & implement annual strategies for BR Card and Multi Tender Loyalty programs in partnership with Sr. Manager & Director. Lead ideation and concepting for program innovation and campaign development and optimization. Partner with Stores & BRC Acquisition lead to drive instore Card and Loyalty sign-ups and member retention. Own weekly, quarterly and annual reporting for BRC program and share outs with cross functional partners. Work with Brand Marketing to develop program strategy that delivers again Banana Republic brand promise, while delivering on important Card and Loyalty Engagement metrics. Lead Creative development process for Banana Republic Card and Loyalty including:- Ensuring all creative is on strategy & on brand- Partnering with cross functional teams on strategy & execution of all card and loyalty marketing assets- Briefing all marketing assets across email, site, digital, print and in-store signage. - Delivering flawless execution on all campaigns and projects. Represent BRC & Loyalty in meetings and cross functional alignments, partnering with key brand teams to ensure cohesive strategy and execution. Cross functional partners include (but are not limited to) central payments, production, inventory, brand marketing, finance, digital, banking and agency teams and store communications. Analyzes and interprets financial data to inform hindsight, in-season trajectory and future strategy Develops tools and runs model to track program progress with support of GCP central team Reports and communicates campaign and/or program results to key business partners Owns monthly budgeting, topline forecasting and providing reporting, analysis and recaps Comfortable driving projects and creating a project plan/structure where none exist 5 years of relevant work experience in marketing, advertising, loyalty, ecommerce or related field. Strong financial acumen & experience using logic and methods to solve difficult problems with effective solutions. Looks beyond obvious and doesn t stop at the first answer. Ability to think big picture and be a visionary/idea generator, leading program vision and planning while getting involved in the details of actual execution and management. Experience working with cross functional partners or clients to meet business needs across both. Ability to organize and manage multiple detail oriented projects and to meet deadlines on time. Willingness to approach projects with a can-do attitude and create process where there isn t one. Ability to work in a fast-paced environment and stay focused/calm, while showing strong attention to detail and delivering flawlessly & accurately. Strong communicator (verbal & written), with ability to influence. Growth mindset, willing to run through walls to deliver and adjust style to various teams and leaders. Proficient in Excel, Word & PowerPoint, as well as Google Docs, Asana, Smartsheet, Box.
 
 
 
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