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Marketing Campaign Analyst, Vice President
Location : California, San Diego
Refer job # QRNS337791

Job Responsibilities and Requirements: Major Responsibilities: Act as key partner to multiple stakeholders across the organization in planning and executing marketing programs and campaigns. Serve as subject matter expert throughout the organization on available marketing campaign performance data from internal and external sources. Extract data from internal and external sources and work closely with marketing team to plan for campaign execution including optimization of performance over multiple delivery channels and media Participate in development of targeting strategies, build marketing test plans and deliver relevant campaign metrics Design, develop, and present strategic analytical models used to support marketing plans. Additional Information: Typically requires a Bachelor's Degree or higher 8 years of related work experience Experience with marketing campaign planning and execution preferably, although not required, in the financial services industry 5 years of increasingly more complex responsibility in performing business consulting, financial, and/or statistical analysis and model preparation using Microsoft Excel, SAS (or comparable) preferred Strong analytical, verbal/written communication, and presentation skills Highly developed ability to partner with other business lines Ability to interface with Senior Management High level of proficiency in all Microsoft Office products Must be able to successfully manage multiple tasks with concurrent deadlines Excellent problem solving skills Good understanding of statistical methodologies and their use for campaign performance measurement Strong understanding of relational databases and query efficiency (SQL Server, Oracle) Experience with SQL and extracting data out of complex databases Ability to work with technology partners to identify and overcome technical hurdles a plusThe above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities duties and skills required of personnel so classified.



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