Tell a Friend

Success Stories

From my very first contact with Recruit Arrow, through the application process, interviews, and my acceptance of the position, this service was an invaluable asset. My recruiter gave me insight into the company by sharing her own experiences and views.

READ MORE

Related Category Jobs:

JOB CENTER

Your Window to a World of Opportunities

Research Marketing Manager
Location : California, Los Angeles
Refer job # YXVW337500

Job Responsibilities and Requirements: Responsibilities Frame and translate YouTube show marketing business questions, into appropriate analytical plans and research studies that will inform strategic and tactical business decisions for go to market planning (GTM) YouTube show launches. Manage research agency relationships. Synthesize entertainment industry and audience trends that are relevant to YouTube show development planning strategy. Develop insights and measurement plans to deeply understand: who the specific audiences are for proposed and existing shows size of the audiences for the shows; audience profiling/segmentation (demos, interests location etc); pilot testing: how well proposed shows resonate with target audiences, including identifying areas for improvement. Evaluate and test show marketing creative, using entertainment industry best practice methodological approaches. Develop timely and insightful synthesized in market performance reports that explain what is working and not working at the show level, marketing level and media level. Qualifications Minimum qualifications: BA/BS degree or equivalent practical experience. 8 years of experience in a senior insights role in the entertainment industry leading show insights and measurement. Experience in show marketing research methodologies and measurement approaches including audience measurement, strategic analysis and program testing. Preferred qualifications: Behavioral data analysis experience (connecting behaviors and usage data to attitudes and perceptions) and experimental design.



[Apply Now] [Email to a Colleague] This particular job is currently not active. However, since our clients regularly share with us similar and other job openings, we strongly recommend that you submit your resume. We shall review your resume and get in touch with you as soon as a suitable vacancy comes up to further discuss your interest in exploring the opportunity.Assisting you is our highest priority. Please be assured that none of your materials will be forwarded to any employer without your consent. Of course, all inquiries are kept strictly confidential.

Newsletter and Job Updates