Tell a Friend

Success Stories

From my very first contact with Recruit Arrow, through the application process, interviews, and my acceptance of the position, this service was an invaluable asset. My recruiter gave me insight into the company by sharing her own experiences and views.

READ MORE

Related Category Jobs:

JOB CENTER

Your Window to a World of Opportunities

Marketing Manager
Location : Texas, Houston
Refer job # XWCI337400

Job Responsibilities and Requirements: Essential Duties and Responsibilities: Acts as a segment subject matter expert (SME) - Develops and maintains an expert knowledge of assigned client segments, particularly including target audience attributes, personas and needs, as well as market and industry trends and dynamics; shares insights and business implications with others in the organization. Develops segment positioning and messaging - Establishes overall positioning and value propositions; crafts detailed messaging that links segment needs and challenges to Lien Solutions unique value propositions, as well as cultivates insights and Lien Solutions point of views from industry dynamics and data points. Develops strategic marketing and tactical plans - Creates strategic marketing and tactical plans to drive interest and adoption. Oversees marketing programs - Ensures successful marketing programs by collaborating with other marketing resources to execute on go-to-market promotions (e.g., digital and direct marketing, lead gen programs, collateral, website content, conference presentation/exhibition, press releases, analyst relations, thought leadership, etc.). Content management - Working with strategic marketing communications, drives production of relevant content and marketing collateral (white papers, brochures, videos, social media, etc.); guides product and marketing teams and internal SMEs to develop required content to support marketing campaigns; provides segment-related details and copy, as required, to execute on marketing plans. Sales training - Serves as a SME in relation to the product s value proposition and market position; assists with the training of sales teams on how to prospect and qualify target customers, demonstrate value and close sales; and assists sales leadership with establishing sales plans that will drive sales results consistent with the business plan. KPI management - Ensures program effectiveness by tracking and routinely analyzing KPIs, and revising strategies as necessary for success. Other Duties: Performs other duties as assigned by supervisor. Travel Requirements: Travel Required up to 30%.



[Apply Now] [Email to a Colleague] This particular job is currently not active. However, since our clients regularly share with us similar and other job openings, we strongly recommend that you submit your resume. We shall review your resume and get in touch with you as soon as a suitable vacancy comes up to further discuss your interest in exploring the opportunity.Assisting you is our highest priority. Please be assured that none of your materials will be forwarded to any employer without your consent. Of course, all inquiries are kept strictly confidential.

Newsletter and Job Updates